The Daily Record appears to be in meltdown after it’s treatment of Liam Miller’s death on Friday night.
Shocked by his own employers crass and insensitive treatment of the news, chief football writer Keith Jackson chose to distance himself from the story causing offence.
Mortified by that Liam Miller headline. Glad @Daily_Record apologised for it. Thoughts entirely with Liam’s wife and kids.
— keith jackson (@tedermeatballs) February 11, 2018
Fair play for having the courage on social media to say it was so so wrong .
Really hope the record make a very substantial charity donation to the choice of Liam’s family
Nothing less is actually acceptable
— Robert Douglas (@Robert__Douglas) February 11, 2018
Social media was disgusted by the reaction of the Glasgow based publisher which was totally at odds with the sensitive coverage available elsewhere.
With so many former team-mates from Celtic, Manchester United and Ireland expressing their sorrow online the story was presented on a plate to every news organisation.
Supporters and individuals were saddened at the death of a 36 year old sportsman who was in peak fitness with so much to live for.
The Record has a long history of badly misjudging stories that suggests there is something seriously wrong inside the organisation.
Whatever they do to try and make up for that misjudgement won’t be remembered as much as their immediate reaction to a real life tragedy.