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Banter Years overload as Mike Ashley strikes again!

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Image for Banter Years overload as Mike Ashley strikes again!

Mike Ashley and Sports Direct are back in town-putting a massive dampener on the scenes of joy that greeted the arrival of the bespoke Castore kit deal.

A heart-touching video early on Wednesday morning had bears worldwide reaching for their bank cards with stock of XXXXXXL taps quickly running down.

On line fans shared their order number and the time of purchase at £60 a pop, more if you  want Kent, Jack or Goldson on the back of your shirt.

And then at 5pm a message appeared on the Sports Direct Facebook page, liked by over 2,000,000 shoppers. Mike Ashley’s company would be selling the high-end bespoke kit in among their boxes of grey joggies and sports socks. It wasn’t quite the image that the Phil and Tom Behan had shared with various Ibrox social media outlets as they played Staunch Bingo.

Suddenly the mood of the Ibrox punters changed, many down multiples of £60 to demonstrate their loyalty to Steven Gerrard’s group of serial losers.

At 9pm they got the statement that they craved, the majority of fans nodded in agreement. The club has a deal with Castore, who the Scouse Likely Lads deal with is their business.

Castore and Sports Direct have a very close working arrangement. Castore has two shops in the UK, one in Liverpool and the other in London.

With Sports Direct on every high street in Scotland big Mike will be sweeping up with sales assuming Tom and Phil are able to get their ‘best never stops’ kit to market.

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