‘Simply don’t carry interviews’ ‘Dougie spitting the dummy’ ‘It was @ScotlandSky who covered up’ Ibrox cinch/SPFL dispute comes to the boil

Neil Doncaster’s hands-off approach to one club refusing to obey SPFL rules looks to have blown up. 

After 34 rounds of fixtures the cinch logo hasn’t appeared at Ibrox, not on the famous Castore Sport top alongside Tomket Tires or Sportsmongo, not on pitchside advertising or interview backing boards. 

On Saturday the most humiliating action yet was taken when Sky Sports taped over cinch logos on backing boards at Fir Park in case it upset the Ibrox high command. 

Cinch have picked up far more coverage from not being at Ibrox than they could have wished for but crucially have the contractual right to withhold funds due to breach of contract. 

This Sunday should have been prime time for cinch with Sky Sports providing saturation coverage of the Glasgow derby, the most viewed match on the fixture list. 

One club won’t go near them with a barge-pole, Sky Sports will want maximum access to Giovanni van Bronckhorst and his players- while Doncaster’s indecision over 35 matches comes to a head with lower division clubs braced for non-payment from a sponsor that they have promoted at every turn. 

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