It seems that the iron grip of James Traynor over Sevco news is under threat.
After a spell in-house Traynor set up Level 5PR in January 2015 with the first task to manage the news for Dave King’s Ibrox takeover.
Assisting King was Stephen Kerr but after a parting of the ways late last year Kerr has set up a rival firm, Chace PR, which is now working with Sevco.
On Monday Kevin Thomson was sharing his thoughts on most things Sevco in an attempt to get fans to join the ‘Rangers Lotto’.
.@rfc_rydc promotion with @KThomsonAcademy in today’s @Record_Sport – for more info on RYDC visit https://t.co/pEmVTNyi6U pic.twitter.com/6f0wVDPCFe
— ChacePR (@ChacePR) February 20, 2018
.@KThomsonAcademy @rfc_rydc promotion in today’s @scotsunsport – check out RYDC’s portfolio of products at https://t.co/pEmVTNyi6U pic.twitter.com/gc4Bp2aHUn
— ChacePR (@ChacePR) February 20, 2018
.@KThomsonAcademy @rfc_rydc promotion @TheEveningTimes – for more details on RYDC products visit https://t.co/pEmVTNyi6U pic.twitter.com/VDJPOAaTqU
— ChacePR (@ChacePR) February 20, 2018
The thoughts of Thomson, who is now coaching the Sevco u-13 squad, were well received across the media alongside pictures promoting the Lotto and in some cases details of how to join..
It’s unlikely that that promotion was a one off with Kerr almost certainly able to offer the troubled club a cheaper alternative to Traynor and Level 5PR.
Whether he can provide round the clock support for the current Ibrox regime is unsure while the prospect of Traynor being outside the tent may be giving some board members cause for concern.