Date: 7th June 2018 at 6:11pm
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BT Sport has paid £90m a season for 20 additional EPL fixtures from the 2019/20 season.

The broadcaster is strongly tipped to make an exclusive offer for SPFL coverage which comes up for bidding from the start of the 2020/21 season.

Under the current deal Sky Sport and BT Sport currently pay around £20m a season for 60 live matches with claims being made that the SPFL are looking to hike that up to £50m a season.

With BT paying £4.5m per fixture it shouldn’t be too difficult for the SPFL to negotiate a deal worth £1m per match.

BT’s new EPL match package is for midweek games only with no specific slot, earlier this year the four main weekend television packages were sold off with Sky taking four of them with BT just one.

Although the Scottish market is miniscule internationally SPFL fixtures attract strong domestic audiences despite minimal publicity and promotional work.

While Sky devotes hours to bigging up the EPL they barely preview Scottish matches and regularly end their coverage ten or fifteen minutes after the final whistle with little analysis and often missing out on manager interviews.

Next season’s EPL will include box office turn-offs such as Bournemouth, Burnley, Fulham, Cardiff, Watford, Huddersfield and Brighton.

In a breakthrough move announced today Amazon have purchased live coverage of the entire EPL card on Boxing Day and one other midweek card.