Sky Sports were under attack from Scottish football fans as they announced that they had won exclusive rights to show SPFL football for the next five years.
It had been reported that a three year deal had been put out to tender but yesterday the SPFL announced a five year deal with Sky.
Producing a tweet that centred on Steven Gerrard summed up their attitude to Scottish football with every aspect of their presentation coming under attack.
Sky Sports will be the only place to see live Ladbrokes Premiership action from 2020, after agreeing a new five year partnership with the Scottish Professional Football League
Read: https://t.co/RqwhhWBpTC pic.twitter.com/yxNipJfxkS
— Sky Sports (@SkySports) November 19, 2018
Get Sutton, Stewart, McCoist and Currie in from the BT team to replace Walker, Boyd and Commons and…put some effort into selling games and decent pre and post match analysis and you will be embraced. Otherwise most Scottish fans will continue to dislike SKYs coverage.
— Electronic Tims (@ETimsNet) November 19, 2018
What an absolute disaster!!!!!
— Wimbledon CSC (@WimbledonCSC) November 19, 2018
Is there a reason why Gerarrd is standing infront of Rodgers in the pic? An discrase…
— Paul (@P__67) November 19, 2018
This picture just sums up your spfl coverage,it’s embarrassing .There’s more to the spfl than the old firm. Really hope you look into the way @btsportfootball covered our league and learn something from it.Head and shoulders above skys coverage
— kevin watson (@teddywatson123) November 19, 2018
Couldn’t agree more, BT constantly talk the game up, the chemistry between the pundits Sutton McCoist Craigan is excellent, the format is great! When you watch a game on sky the coverage is laughable, pundits are hopeless, BTs coverage will be a big loss to the game
— Norrie Sinclair (@Sinky65) November 19, 2018
There will be no post game, they’ll cut away to an hour of pre game build up of Bury v Stevenage
— Bee Jay (@screamer1888) November 19, 2018
Parachuting Hayley McQueen in to host their Scottish coverage appears to be an effort to appeal to English viewers while star pundits Kris Boyd and Kris Commons leave viewers underwhelmed.
No financial details have been released about the contract although The Sun did claim that a three year deal worth £100m had been tabled.
Sky currently pay around £10m per match for EPL coverage while their offer for EFL coverage works out at £115m per season.