As they wait for news on a new manager Celtic fans have given a thumbs down to being joined by Santos in the #dafabetfamily.
In brutal terms the same bookmaking firm that have their name on the hoops have agreed a deal with the legendary Brazilian side.
Sponsorship deals with alcohol or betting companies aren’t very well received, sharing news about deals and ‘family additions’ is unlikely to be well received across Social Media.
For Celtic’s Social Media team this season has certainly been a ‘learning experience’, with a critical support out there it’s not really the medium to softly introduce friendly new ventures.
It is almost three months since Neil Lennon resigned from Celtic, prior to that fans were wanting a departure, since then they have waited on the announcement of a replacement.
If the big announcement is Eddie Howe the Social Media team will be greeted as heroes, if it is a low profile manager the feedback might be best avoided.
— Celtic Football Club (@CelticFC) May 18, 2021
Our club has sold its soul. Grim tweet.
— unironic miley stan (@james__nesbitt) May 18, 2021
Howe about adding a new manager to the Celtic Family?
— Celtic Fc To The Core (@CelticFc_Core) May 18, 2021
The Dafabet family ? I mean I suppose families can be destructive and enable behaviour that is to the individual’s detriment. In much the same way gambling companies are.
— Chris (@Jorchiso) May 18, 2021
— CJ Hudson ??????? (@HUD_HONCHO) May 18, 2021
Please don’t refer to us being a family with a gambling company ?
— ?IrnBruh? (@irn_bru_minati) May 18, 2021
“The dafabet family”
It’s like every tweet is designed to be as irritating as possible.
“all aboard the bookie bus!”
— K (@pozzypozzbourne) May 18, 2021
So no partnership. They have the same sponsorship as us. Liquidate please to stop the embarrassment
— Dylan ??????? (@DylanIsOnFire) May 18, 2021
I swear this is traynor tweeting and he’s got the admin locked in a cupboard somewhere, ????
— King_Eddy (@King_Edouard22) May 18, 2021
Nevermind this utter nonsense. Announce something noteworthy, hopeless
— D (@drnjc91) May 18, 2021
‘A football club will be formed for the maintenance of dinner tables for the children and unemployed… and the bookies.’ Brother Walfrid (November 6, 1887).
— John (@johannesxxiv) May 18, 2021