The launch of a third new strip failed to distract Celtic fans from the lack of new players being signed for Ange Postecoglou.
It is now 18 days since Dom McKay and Ange Postecoglou were introduced to the Celtic support, since then and the highest Season Ticket sales in the country the club has brought in Osaze Urhoghide to add to what is left of last season’s squad.
In eight days time Celtic take on Midtjylland in a Champions League qualifier, it looks very likely that the starting XI will consist entirely of players inherited by the new manager.
Adidas and the club can come up with all the marketing wizardry in the world but nothing would boost sales more than the introduction of a few known players to fill the new-look jerseys.
The new kit looks very similar to one used by New Balance during the Ronny Deila days, bringing back a reminder of times when crowds were rapidly declining with apathy setting in.
Postecoglou is likely to face the media tomorrow to preview the friendly against Bristol City, he’s likely to be asked more about new players than the breath-taking new kit that fans are expected to rush out and buy.
?The one you’ve been waiting for…@adidasfootball x #CelticFC it’s coming home?? pic.twitter.com/RhKRZWsPtx
— Celtic Football Club (@CelticFC) July 12, 2021
Again, merchandise before players signing for the club. The non preparation for Europe is absolutely embarrassing. Too many seasons with this lack of planning!
— Eddy Grady (@EddyGrady) July 12, 2021
Looks great now give us the quality of players fit enough to wear it. HH
— Celtic Gossip (@CelticGossip) July 12, 2021
I’m buying nothing more until I see investment. We are being taken as mugs.
— The Douglas (@TheDouglas1) July 12, 2021
It`s not like Celtic to push new merchandise while ignoring strengthening the squad for the CLQ and the domestic season. ?
— Tam (@TamMcKenna1888) July 12, 2021
Ange NEEDS players Not Strips. Hurry up – we’re the ONLY club that takes an eternity to do anything.
— Manky Bianchi (@manky_bianchi) July 12, 2021
— shaunpaul byrne (@shaunpaul67) July 12, 2021
to be fair iconic green and white hoops is all we want regardless of the markers mark
— jonnybhoy (@jonnybhoyabides) July 12, 2021
Any chance of getting a few bodies in to wear it?
— The Huddleboard (@huddleboard) July 12, 2021