A number of Ibrox fan sources and websites are reporting on the demise of Sportemon-Go, barely six months after they entered into a two year deal for a strategic digital partnership at Ibrox.
Steven Gerrard and John Lundstram were used to promote the deal which saw the Sportemongo name and logo appear on the back of the iconic Castore Sport top.
NFT’s are at best a very grey area with the sale of digital images apparently poised to be a boom area of the economy.
Last night it seemed that Sportemon-go had indeed gone boom with their website down leading to fears that some loyal bears may have been sold a pup, but without the value of a four legged friend.
Much admiration for Andy Robertson as a footballer and a person. But SportemonGo have Sportemon Gone. As in, gone. Disappeared. Yet more scam crapto.
Players and clubs: think twice, at least, before throwing your reputations into these bin fires. https://t.co/UqzlzGaM4W
— Nick Harris (@sportingintel) May 2, 2022
Announcing the exciting new partnership in October, all deals at Ibrox are exciting, the club website stated:
Rangers’ Commercial and Marketing Director, James Bisgrove, commented: “This is another exciting commercial partnership for Rangers and one that aligns closely with our digital transformation strategy and ambitions in the emerging NFT space, which presents a compelling new revenue stream for the sports industry.
“We’re looking forward to working closely with the team at SGO to activate the partnership and ensure Rangers remains at the forefront of emerging opportunities in the Block chain and NFT sectors.”
The partnership expands upon Rangers’ recent successful fan token launch and extends the opportunities for fans to engage with exciting digital collectible products and interactive gaming. The partnership will aim to play a leading role in revolutionising the sports digital memorabilia and collectibles industry.
Sportemon Go’s CEO and former AFL player, Ricky Jackson said: “Firstly congratulations to Rangers on their 150 years and being the current Scottish Champions. We are honoured to become partners of this great, historic club and look forward to making a contribution to the future success, as well as helping to celebrate the past.
“Our NFTs are unique, creative, with innovative exclusive features and products that I know the Rangers supporters will love. We are excited for the opportunity to build new products never-before seen for the ultimate fan engagement but also provide a solid partner contribution to Rangers F.C through significant new and recurring revenue generation from SGO products.
“Our research and development technology that we have created over the past five years of extensive market research and development will be used in Rangers products, service and experiences which backed by a further 30 years of sports industry success and know-how in end to end sports marketing, licensing, merchandise and digital iGaming offerings.”
I think there could be a nice earner in NFTs of Rangers goals if done right. Relatively small number but circa 100 new ones a year. Some more valuable that others. Wrap the date and score after the goal into the data and write in rules for club to get slice of resales. May work.
— Ally (@ally_ted) May 2, 2022
Sportemongo have now went ‘bust’ after being exposed as a scam NFT.
Thats two sponsors in the past 12 months that have went post.
All for expanding our commercial side, but what due diligence is being done by the club in to these partnerships? https://t.co/GGQ6f5kMFz
— Ibrox Chat (@IbroxChat) May 2, 2022
— Ibrox Chat (@IbroxChat) May 2, 2022
To add further insult to injury.
Sportemongo is supposed to be on our strip next season. Which will have already been made and printed in their thousands ready for launch in a month or 2.
All now unusable. pic.twitter.com/H7QRCCukwh
— Ibrox Chat (@IbroxChat) May 2, 2022
“The partnership will also bring new products and fan engagement services, opening up exciting opportunities to engage our supporter base with interactive products and with tokenised merchandise collection pre-releases coming within a matter of weeks.” https://t.co/GQlLAFlOaE
— Matthew McGregor (@NCFC_McG) May 2, 2022
Sportemongo have apparently gone bust. Which is unfortunate because it looks like all the jerseys they have already got printed for next season will be gubbed… https://t.co/W1yo79eYC2 pic.twitter.com/FaIQUWNjF9
— Celticunderground (@celticrumours) May 2, 2022
I’m sure if you dig deep enough you might find Craig Whyte,Gerald Ratner and Philip Green on the board at that company somewhere.
They like to run a company or two into ground and do a bunk with money.
They couldn’t run a raffle as for longdrip saying they have got us sussed yes how we will win the league that is sussed clown.
Is that not only 2 weeks since they refused to join the rest of the spfl clubs with a deal for something similar ,due to them already having this contract .Bad timing !
Sportemon Go or Sporte MONGO?
More likely to be the latter given it’s the huns.
“Mongo have deep feelings for Sheriff Bart”
Blazing Saddles CFC.