Audience figures for Radio Scotland crashed by just over 20% in the final three months of 2022.
During the summer the state broadcaster decided to make Kenny Macintyre the voice of their football coverage with Tom English providing his expert analysis with contacts ranging the length and breadth of Gorgie Road.
Macintyre has replaced Richard Gordon, bringing his wide range of Ibrox contacts to the fore.
As a reporter he liked to give it tight to managers of Celtic, Aberdeen and Hibs- asking the questions that fans travelling home in their buses and cars would ask.
With BBC Scotland involved in a fake stand-off with the Ibrox Tribute Act Macintyre would contact his boyhood heroes to find out about the dressing room banter and some great nights out with the lads back in the day.
Yahoo News reports:
BBC Radio Scotland has lost a fifth of all listeners in a year, according to the latest audience numbers.
The figures published by the research body Rajar, show that nearly 196,000 people have turned off the national broadcaster over the last 12 months.
In the final quarter of 2021, 976,000 people were tuning in, but by the same time last year that had fallen to 780,000, a 20.1 per cent drop.
After News, Sport has the biggest budget at the state broadcaster with massive sums spent on radio, television and digital. A commentary match at Celtic Park or Ibrox requires around 10 staff, European football matches involve six or seven pundits and crew being sent on a foreign jolly to provide radio and online coverage due to BT Sport having exclusive television rights.
During the summer BBC Scotland got back on board with the Ibrox Tribute Act, they are currently sitting on a world exclusive with Micky Beale to be broadcast at a future date.
English was the chief sports reporter at Scotland on Sunday as their circulation figures crashed. Following on from Kevin McCarra, Jonathan Northcroft and Graham Spiers was always a big ask, tasking a third rate Irish egg-chasing specialist was quickly reflected by a circulation crash that managed to outdo the Daily Record.
In the summer of 2020 English sat in on a Sportsound special with Gregory Campbell of the DUP.
Absolutely unreal. Think it’s safe to say when you look at the mirror you seriously can’t be proud of the person looking back at you. Can’t even give a decent apology. A sad individual.
— Jules (@Juliecelticmad) March 6, 2022
The original tweet pic.twitter.com/ipkmWQkGzg
— JoeBloggsCity (@joebloggscity) March 11, 2022
@videocelts Response to my complaint raised last week with BBC pic.twitter.com/HXeEWuAH7H
— Schrodinger’s Cat (@trebletrebleye1) March 11, 2022
Rangers are my team, never hidden that. Be strange to have someone working on Sportsound that didn’t support a team.
As for Kris Boyd. I know at times he is a wind up merchant, but he talks up our game. Would he be in the Sky studio tonight if he wasn’t such a big personality?
— Kenny Macintyre (@kennymacsport) January 31, 2022
They are long overdue a clear out.especially in the recruitment department ,its public money not a closed membership for a certain type who get the jobs.
Lol dolly listening figures for dolly presenters they make big KENNY look like Bamber Gascoigne over there at the BBC,that’s the BRITISH BIGOTED CORPORATION.
MC Intyre missed a trick when he said the Rangers were his team and he’s never denied that ! He should have said the Rangers are BBC Scotland’s team and the publicly funded organisation won’t deny that ! The irrefutable proof is there ,every single week ….
I stopped listening, listening to English, the squad of ex Rangers personnel and the biased MacIntyre just done my head in.
It’s just *rangers radio with Macintyre and the souper at the mics.
Yes, and I predicted that this would happen when McIntyre was appointed. Most reputable organisations have a Human Resources Department who would be up to speed on ethnic minorities and their employment within.
Alas, not the Scottish arm of the publicly funded Corporation.
McIntyre was appointed because he is a Hun. You can’t mistake it. He sounds just like a Sunday School sermoniser. You know what he is going to say before he says it! You just have to listen and bear it – or else turn off!
So, not all sections of an eclectic Scottish listeners mix wants to hear that!
The lack of self-awareness at BBC Sports Scotland is truly staggering!
To be fair, it’s not just about English and Macintyre.
The BBC is living on past glories.
Like many people, if I actually paid the BBC Licence Fee Tax, I’d be bothered.
But I don’t: the BBC is irrlevant to me.
The BBC is obselete.
Typos attributed to several Joker IPA’s.