GLASGOW, SCOTLAND - JULY 22: Premier Sports Presenter Emma Dodds and Pundit Billy Dodds during a UEFA Champions League Second Round Qualifier First Leg match between Rangers and Panathinaikos at Ibrox Stadium, on July 22, 2025, in Glasgow, Scotland. (Photo by Craig Williamson/SNS Group via Getty Images)
Premier Sports aren’t holding back in their coverage of Scottish football next season.
The broadcaster has a rights package to SPFL matches but they are dependent on agreement from the home club.
Over the last two seasons Celtic are the only club to have knocked back Premier.
It is believed that a payment of around £80,000 is involved. The downside is that broadcasting requires a Saturday tea-time kick off or a Sunday start.
When the SPFL fixtures were announced Premier hadn’t held back.
The graphic was prepared, His visit Ibrox on Sunday August 9 they’ll be there for the match.
An Ibrox debut for Derek McInnes and Lawrence Shankland.
Obviously some creativity was required. But Shankland scoring a goal for his new club? And wearing a poppy on his shirt?
Clearly the Graphics Department at Premier Sports are very imaginative.
Larry Shankland not only photoshopped into a The Rangers kit but extra STAUNCH points for the poppy in a game taking place on the 9th of August. https://t.co/A7VZBfm9FH
— . (@ShabadooJr1) June 18, 2026
Premier Sports was once known as Viaplay and flirts around on the edges of Scottish football.
Sky Sports has first call on Premiership fixtures with Premier picking the best of the leftovers.
PREMIER SPORTS KNOW THEIR AUDIENCE
Premier has first choice for Scottish Cup ties with BBC on seconds. Except for the final which is shown on both channels.
They do have the League Cup exclusively to themselves with the group matches starting next month.
With TNT Sports covering European matches fans need three subscriptions to watch their teams competitive matches.
Premier and TNT tend to select the same commentators, presenters and pundits. Mostly led by Emma Dodds.
Celtic’s first match of the new season is being played on August 3 at home to Dundee, shown live on Sky Sports.
Matchday 2 is away to Kilmarnock on August 8 with a 1.30pm kick off for Sky Sports.
After that the League Cup and European fixtures kick in which leaves the fixtures liable to change.
Celtic will be managed by Martin O’Neill, eight days after his appointment fans are still waiting to hear from the manager and an announcement on his backroom team.
https://t.co/tTjm7lP3H1 https://t.co/wiecWkDmZy
— Saorse (@strochgarngad) June 18, 2026
After rejecting the new club twice it is now third time lucky for the tribute act in their recruitment.
However if I were him I’d bother removing the power card in his electric meter at his EH abode.
HH
The Bitter Bigoted Catholic Hating Orange Dinosaur Hordes exist as they are accommodated and encouraged by The Establishment Club and The Laptop Loyal Lapdogs of The Scottish Mainstream Media. Premier Sports are just jumping on that Bandwagon. Honestly, Only in Scotland!!!
I won’t be buying any of the fu**ers…
iPad streams for me all the way…
And they’re FREE…
Unlike Scotland and Ireland sadly – Yet anyway !
So much to like in this post. A hun hating, sky hating nationalist.
Al Robertson @ 9.09 am…
Always Al – Always have been and always will be !
The niece has just finished Glasgow University last year and days all her young pals and peers want independence so the tide is finally flooding in the right direction…
I’m getting on a bit now (almost 56) but hopefully I live to see these wonderful days for Scotland and Ireland…
Our chairman Brian Wilson being such a pro Brit ultra loyalist is nothing is nothing short of deplorable !
Jeez – So Poppy Cock is starting in fu**in JUNE now…
Anything to appease The Sevco Hun Brit Loyalists…
It’ll probably work – They’ll buy the package in their droves !