GLASGOW, SCOTLAND - DECEMBER 15: Daizen Maeda of Celtic celebrates in the penalty shoot out during the Premier Sports Cup Final between Celtic and Rangers at Hampden Park on December 15, 2024 in Glasgow, Scotland. (Photo by Justin Setterfield/Getty Images)
Paddy Power has saluted Celtic’s League Cup win with another classic piece on Fan Denial.
For those that hang on to the biggest lie in Scottish football the match at Hampden held special significance after Celtic drew level with the 118 tally of both Ibrox clubs.
The lie of being The World’s Most Successful Club has provided a comfort blanket for thousands of bear over the last decade as Celtic racked up the trebles.
Yesterday at Hampden the combined trophy total of the two clubs was surpassed, only the most Gullible and Deluded will harbour hopes of seeing that stat reversed in their lifetime.
Another Old Firm Derby, another Rangers #FanDenial…
18+ GambleAware pic.twitter.com/RlrLv52HxC
— Paddy Power (@paddypower) December 16, 2024
The social media team at Paddy Power are out in front of all others, they know their core audience and also the group of fans less likely to use an Irish firm with a Green logo and having Paddy in their name.
With so much content flowing on social media finding the best to put into a two minute video is no easy task.
Just think how much pain it causes them yo tupe Patrick Stewart in their missives to the club 🙂