Celtic fans take the Rodgers challenge as they snub tickets for Hearts and Dundee United

Celtic have released their Public Ticket sale for the match against Hearts on October 18.

At almost the same time ACSOM announced that they will be hosting An Evening With Brendan Rodgers on June 14 at the Royal Concert Hall.

Tickets for that event go on sale at 10am on Friday morning, it is expected that tickets to listen to Rodgers will shift a lot quicker than the SPFL thrillers coming up at Celtic Park.

Fans won’t think twice about spending £29.50 to £40.70 for an event in eight months time. As an incentive the Royal Concert Hall has working toilets, hot water and Wifi.

Spending £40 to watch an under-coached team less than match fit toil through 90 minutes doesn’t carry much appeal. Not even with the prospect of World Cup ace Sebastian Tounekti coming off the bench in the 70th minute for a guest appearance.

Apart from the Annual Report there has been no communications out of Celtic since Martin O’Neill announced that he would be self reflecting.

That was on September 20. Eleven days later it is business as usual at Celtic where silence is golden. Unless it involves pushing merch and extracting money from fans.

Earlier this week there was a heart-warming report on the European Cup First Round tie against Zurich.

Seasoned watchers knew what this was about. Soon afterwards another Lisbon book was being launched by the club, even lazier than normal.

The 50th Anniversary Lisbon book had been updated to a 60th Anniversary thanks to a foreword from O’Neill.

The matches against Hearts and Celta Vigo look pivotal to Celtic’s season. Just as the first anniversary of Rodgers’ resignation comes into view.

In mid November fans can expect another show of contempt at the AGM before the big push on Christmas merchandise.

Last year there was no Christmas advert from Celtic. With three managers in three months before the big day the club decided to play it safe by pulling the advert.